Atomic Hawx Prime 100 - Black / Red

The Atomic Hawx Prime 100 GW is the perfect ski boot for the most people and in the most situations – a medium-width ski boot with a medium flex. It offers a reliable but exciting ride for less aggressive skiers for whom day-in, day-out comfort is a must-have. For less weight, less work, and more skiing, it’s designed with Prolite – a revolutionary light construction with added reinforcements where needed. With a 100mm last, it’s made for medium-width feet, and the pre-shaped 3D Gold liner gently hugs your feet from the start – and feels even better after the thermoforming Memory Fit process that customizes the shell and cuff. The GripWalk sole provides a more upright and relaxed position when standing on flat ground yet when in the binding automatically assumes a more dynamic, athletic stance. Ideal for recreational skiers looking for real-deal performance with ski-all-day comfort, this boot is the definitive answer.

Prolite 

Revoloutionary light construction with supportive reinforcements in key zones 

Memory Fit 

Advanced heat-fitting technology creates a fully personalized shell, cuff and lner in minutes. 

Energy Backbone 

Reinforced in key zones giving extra strength and edge grip for powerful skiing.

3D Ankle & Heel 

A pre-formed, anatomical ankle and heel area provides a precise and comfordable fit. 

100MM Medium Last 

Legendary hawx feel, this highly anatomical 100mm last is the gold standard for medium stiff boots.